Wednesday, July 12, 2006
A welcome announcement was posted today at Marvel.com:
The little comic that could has been given a second life as Spider-Girl, which ended at the milestone 100th issue, is now being relaunched as the Amazing Spider-Girl. Thanks to the most dedicated and enthusiastic fanbase in all of comics, the adventures of Mayday Parker will continue in Amazing Spider-Girl #1 with Spider-Girl creator Tom DeFalco still at the healm.
Now that's music to my ears.
From the article by Matt Brady on the reprieve and relaunch at Newsarama.com:
As readers of Spider-Girl #100 are learning today, the last issue of the heroine’s series is just that – only the last issue of that particular series.
As has become the familiar refrain - Spider-Girl lives again - and this time, it’s a little more stable than before.
In October, Marvel will launch The Amazing Spider-Girl #1 by Tom DeFalco, Ron Frenz and Sal Buscema. And – for fans of the character who’ve felt Marvel may have dropped the ball along the line, or never really worked to promote the series, the publisher is rolling out the marketing wagon. Case(s) in point:
— The Spider-Girl Saga #0 which catches readers old and new – up on the character and her world, will come out two weeks before the new #1 issue.
— Ed McGuiness will provide a variant cover for #1.
— Posters featuring the cover to #1 are being readied for promotion.
— The Amazing Spider-Girl postcards are being prepared.
The reprieve is no act of charity; the book's writer Tom DeFalco makes clear that the title has consistently generated income for Marvel. Interestingly, the lion's share of Spider-Girl's sales come from outside of the direct market.
But going back a couple of months ago, they told us that, bottom line, these books are selling terrific in the mass market. We’re reaching an audience that everybody thought and still tend to think that comic books cannot reach anymore. But we’re doing it, and we’re doing it with numbers that are quite significant. That’s why Marvel continues to move ahead with Spider-Girl. Today, when people look at numbers, they tend to look at the Direct Market numbers, and judge form there, but that’s not the whole market anymore – lucky for us.
And I am absolutely shocked - shocked! - that a comic book might be appealing to fans outside the core audience. Who knew such a thing was possible?
Oh, I think it's gonna be a good rmainder of the week.
Especially since Supergirl's gotten so pervy ...
Keeper: I was shopping for comics for my neice yesterday, and, thankfully, the digest of Spiderman Loves Mary Jane was on the shelf. (I bought a copy for myself, too.) Like Kalinara, I haven't talked to her about Supergirl (she's 10).